Founded in 2003, Amphasis Design Pte Ltd is a Singapore-based company specializing in corporate gifts, branded merchandise, and custom promotional products.Over the years, what began as a modest venture with a handful of partners has grown into a full-fledged corporate gifting and branding solutions provider. Their business model centers around conceptualisation, customization, and wholesale supply of branded merchandise to a wide range of clients from multinational corporations to local businesses, government agencies, and educational institutions.

With roughly two decades of experience, Amphasis Design has earned a reputation for reliability, prompt service, and versatility in corporate-branding solutions.

What They Offer — Services & Products

Amphasis Design offers a broad array of services and products designed to meet diverse corporate and promotional needs.

🔹 Services

  • Designing — From simple logos to more elaborate gift or merchandise designs.
  • Sourcing — Utilizing its international supplier network to source products at competitive prices without hidden costs.
  • Decorative Facility — In-house capabilities for silkscreen printing, laser engraving, embroidery, DTG printing and more. This allows customization of items for branding or gifting.
  • Branded Merchandise Supply — Supplying established brand items that can be customized, allowing clients to offer premium gifts without upfront brand production.
  • Product Packaging — Helping clients select or design packaging that enhances product presentation and perceived value.
  • Fulfillment — Handling both local and international orders, from small to bulk quantities, with timely delivery.

🔹 Product Catalogue & Items

Their product range spans a wide variety: from customized corporate apparel (uniforms, jackets, T-shirts, caps) to promotional items suitable for mass giveaways.

They offer items across different categories: power banks, audio accessories, drinkware (water bottles, mugs, tumblers), office merchandise (notebooks, pens, card holders), leather gifts (passport holders, leather sets), promotional bags and backpacks, lifestyle gifts (like coffee sets, umbrellas), among others.

For premium gifting, they also provide high-end items like branded laptop bags, quality wireless power banks, and tech-related gifts — giving clients flexibility to match their branding budget and target audience.

Why Amphasis Design Stands Out

Amphasis Design’s strengths stem from a combination of experience, wide service range, customizable offerings, and client-oriented operations.

  • Longstanding Experience & Market Presence: Operating since 2003, the company brings over two decades of expertise — a valuable trust signal in corporate gifting and promotional merchandise.
  • Large and Diverse Product Catalogue: With thousands of product options, they cater to different budgets and needs — from economical promotional giveaways to premium corporate gifts.
  • Customization & Flexibility: Their in-house decorative facilities (printing, engraving, embroidery, etc.) and sourcing capabilities enable clients to customize items to match brand identity accurately.
  • Wholesale and Bulk Order Capacity: Designed to handle bulk orders, fulfil international deliveries, and supply large quantities — essential for companies, events, and large marketing campaigns.
  • Client Diversity: Their customer base reportedly includes MNCs, educational institutions, government agencies, and small-to-medium businesses — showing versatility across sectors.
  • Good Reputation for Service & Reliability: Testimonials on their website highlight prompt response, accommodating staff, reasonable pricing, and reliable delivery — even for rush orders.

These strengths make Amphasis Design a go-to for businesses seeking to enhance their branding through tangible, quality corporate gifts and promotional items.

Who Uses Their Services — Client Types & Use Cases

Amphasis Design’s services are tailored especially for organizations and institutions rather than individual consumers. Typical clients include:

  • Large Corporations & Multinationals — Companies needing bulk corporate gifting, employee apparel/uniforms, conference giveaways, or promotional giveaways to clients
  • Government Agencies & Public Institutions — For promotional or informative campaigns requiring branded merchandise.
  • Educational Institutions — Schools, universities or colleges ordering branded items, uniforms, mugs, stationery, or event souvenirs.
  • Event Organizers & Marketing Agencies — When they need mass-produced promotional items — pens, lanyards, drinkware, bags — for roadshows, fairs, exhibitions, and marketing campaigns.
  • Small and Medium Enterprises (SMEs) — For company branding, uniforms, promotional giveaways, client gifts or merchandise.

Use cases range from event giveaways, corporate anniversaries, employee gifting, marketing campaigns, product launches, uniforms for staff, to branding efforts for customer retention.

Limitations & Important Considerations

While Amphasis Design offers strong capabilities, there are aspects that clients should be aware of before engaging:

  • No Online Ordering for International Clients: According to their FAQ, they do not support online ordering for clients outside Singapore — their services are meant for businesses in Singapore only.
  • Variable Lead Times: For items that are “ex-stock”, delivery usually takes 5–10 working days after artwork approval (or 3–4 extra days if a mock-up sample is requested). For non-ex-stock items, lead times may extend to 30–45 days post order and artwork confirmation.
  • Minimum Project/Order Size for Some Services: According to industry listings, some projects begin at USD 1,000 or more — which may not suit very small clients or one-off orders.

Because of these constraints, Amphasis Design is especially suitable for clients planning bulk orders, corporate-level branding, or mass promotional campaigns — not for single or low-quantity retail-like purchases.

Why Their Model Matters in Business Branding Today

In modern brand building and marketing — especially for B2B (business-to-business) and corporate identities — the role of tangible branding items remains significant. As many marketing strategies move into digital channels, tangible items like branded apparel, gifts, office accessories, and promotional giveaways remain valuable because they:

  • Offer physical brand visibility — Items like custom T-shirts, mugs, water bottles, bags or power banks are used repeatedly, giving long-term exposure. This helps reinforce brand identity and recall more effectively than a one-time ad or digital campaign.
  • Strengthen relationships — Corporate gifts are often used to show appreciation to clients, partners, or employees. A well-chosen branded gift can enhance goodwill and loyalty.
  • Provide cost-effective marketing — especially in bulk — Wholesale promotional items tend to be much cheaper per unit than traditional ad campaigns, while still delivering repeated brand impressions.
  • Support consistency across locations or branches — For multinational companies, branded goods ordered centrally (such as by a Singapore-based supplier) can ensure